What we build for you.

Every setup is custom. Every component works together. Built once, runs forever.

PHASE 1

The Build

Done once, in 7-14 days.

Brand & Site

Extract existing brand colours, fonts, photography
Build or elevate visual identity to match your actual level
Custom multi-page website — homepage, about, services, contact, blog
Mobile optimised, fast loading, SEO structured

Lead Engine

Lead magnet funnel — captures people not ready to book yet
Quiz or assessment funnel — pre-qualifies leads interactively
Automated lead magnet delivery
All connected to CRM automatically

Booking System

Calendar setup with buffers, availability, multiple booking types
Booking confirmation and reminder automations
Pre-call landing page — increases show rates and primes them to close
Thank you and next steps sequence post-booking

Client Journey

Onboarding funnel — triggered automatically when someone becomes a client
Welcome sequence, intake forms, first steps delivered automatically
Offboarding sequence — review request, referral ask, testimonial collection

CRM Setup

Custom pipelines for leads, prospects, clients, past clients
Contact tagging and segmentation
Deal stages matching your actual sales process
Forms and surveys feeding directly into CRM
Calendar integration

Automations

New lead follow-up sequence
No-show re-engagement
Long-term nurture for cold leads
Re-engagement campaign for old leads
Review request & Referral trigger automation
Internal notifications and task assignments

Email Marketing

Welcome sequence for new subscribers
Long-term nurture sequence (weeks to months)
Broadcast campaign templates
Re-engagement sequence for dormant leads

Payments & Admin

Invoice templates
Payment link setup
Subscription or package configuration

Reporting

Dashboard setup showing key metrics
Pipeline reporting
Email and funnel performance tracking

INCLUDED MONTHLY

Ongoing Support

Included in your standard software subscription.

Platform updates and new feature rollouts applied to your account
Minor copy and design tweaks as needed
Support and troubleshooting
AI agent monitoring

FULLY MANAGED ADD-ON

Operations Partner

$500 AUD / month

Weekly CRM review — contacts organised, pipeline updated, nothing falling through
Monthly strategy review — what's working, what to change, what to launch next
New funnels built and launched on your behalf
New email campaigns written and deployed
New lead magnets created and connected
AI agent handling daily admin, follow-ups and routine CRM tasks
You review and approve, we execute
Priority 24-hour response

The Invisible Stuff

The things we do behind the scenes that make it all work seamlessly, so you never have to think about them.

Figuring out your whole tech stack and what to keep or replace

Setting up domains, DNS, subdomain routing

Connecting third party tools you already use

White label setup and branding

Sub-account configuration and permissions

Testing every automation before launch

Writing copy for emails, funnels and automations based on minimal input

Matching aesthetic across every touchpoint so everything looks consistent

Training you on how to use it without overwhelming you

Being responsive and easy to work with throughout

The tech your coaching business has been avoiding for years, finally handled.

Built in 14 days. Barely any input from you.