How we set up 6-figure coaching systems
Built toConvert
We build and install the complete business setup top coaches run on.
Fully done-for-you in under 14 days.
Lesley Motherwell
Health Coach
"I'm very impressed with Alphally. George is extremely helpful and makes the transition smooth."
Elena Shirokaya
Founder of EverVenture
"Working with George was one of the best decisions I made while building EverVenture Consulting."
Rita May
Health Coach
"I'm very impressed with Alphally. George is extremely helpful and makes the transition smooth. Highly recommend!"
Belinda Paris
Career Coach
"A true professional who delivers way beyond expectations."
Karim Boktor
Founder of the Boktor Method
"It's very few times you get to hire someone that is just so reliable and on the ball."
Lesley Motherwell
Health Coach
"I'm very impressed with Alphally. George is extremely helpful and makes the transition smooth."
Elena Shirokaya
Founder of EverVenture
"Working with George was one of the best decisions I made while building EverVenture Consulting."
Rita May
Health Coach
"I'm very impressed with Alphally. George is extremely helpful and makes the transition smooth. Highly recommend!"
Belinda Paris
Career Coach
"A true professional who delivers way beyond expectations."
Karim Boktor
Founder of the Boktor Method
"It's very few times you get to hire someone that is just so reliable and on the ball."
Laura Nicholls
Book Coach
"George has met a need in my business I've had for literally years..."
Claire Donovan
Business Coach
"I highly recommend George's CRM software! It allowed me to consolidate everything into one platform."
Ian Wilson
Serial-preneur
Alex Green
Founder of Loom Consulting
"In a couple of weeks, George built a beautiful site for my consulting business plus lead funnels and automations. He is responsive and knowledgeable and great to work with. GoHighLevel has so much functionality it was daunting - hard to know where to start. George demystified it, set things up and taught us how to continue to build ourselves. Thanks mate."
Fatou Seck Mathon
Founder of Sargal Coaching
Laura Nicholls
Book Coach
"George has met a need in my business I've had for literally years..."
Claire Donovan
Business Coach
"I highly recommend George's CRM software! It allowed me to consolidate everything into one platform."
Ian Wilson
Serial-preneur
Alex Green
Founder of Loom Consulting
"In a couple of weeks, George built a beautiful site for my consulting business plus lead funnels and automations. He is responsive and knowledgeable and great to work with. GoHighLevel has so much functionality it was daunting - hard to know where to start. George demystified it, set things up and taught us how to continue to build ourselves. Thanks mate."
Fatou Seck Mathon
Founder of Sargal Coaching
We know what great
coaches need.
We've worked with top-performing coaches to design the brand and systems behind their growth. Every coach we work with goes through the same transformation: from chaotic operations to premium positioning.
That's because we attack the root problem, not just the symptom. We don't build generic websites - we build complete business infrastructure tailored to your coaching model.
Before & After Alphally
See how we've transformed chaos into streamlined, premium coaching businesses.
Elena Shirokaya
Founder of EverVenture Consulting
Building Human Capacity in an AI Era | Former Private Equity Investor | Psychology Msc
The Transformation
Before we started working together, she had a clickfunnels page that was poorly branded, a media page that was about her but had almost no functionality, plus another wordpress site... scattered tools and growing software costs.
Now everything is built in one system. Leads take a newly designed quiz, book a clarity call, and all details are saved in the CRM. Automated follow-ups and a seamless pipeline replaced the chaos.
Belinda Paris
Career Coach
Helping professionals navigate career transitions and secure high-level positions.
The Transformation
Belinda was struggling with a clunky, manual scheduling process and scattered client data. Her brand didn't reflect her true expertise, making it difficult to justify premium pricing to high-level executives.
We built a frictionless, automated booking flow and centralized CRM. Her premium brand positioning now perfectly matches her expertise and converts highly.
Karim Boktor
Founder of the Boktor Method
Scaling a unique methodology for rapid personal and professional transformation.
The Transformation
Karim was dealing with unreliable tech contractors, poor quality design work, and constant tech headaches. He needed a reliable partner to build a robust backend.
We provided reliable, high-quality execution that resulted in smooth, predictable operations. Karim now has the peace of mind to focus purely on scaling his method.
Alex Green
Founder of Loom Consulting
Loom Consulting works with boards and executive teams to explore partnerships, shared services, mergers, and operating model change without rushing toward a predetermined answer.
The Transformation
Alex relied purely on word of mouth with no predictable lead generation. His online presence didn't match his real-world expertise, making it a struggle to scale without burning time.
We implemented a predictable acquisition system and high-ticket positioning. With automated nurture and follow-ups, his business now runs like a well-oiled machine.
Elena Shirokaya
Founder of EverVenture Consulting
Building Human Capacity in an AI Era | Former Private Equity Investor | Psychology Msc
The Transformation
Before we started working together, she had a clickfunnels page that was poorly branded, a media page that was about her but had almost no functionality, plus another wordpress site... scattered tools and growing software costs.
Now everything is built in one system. Leads take a newly designed quiz, book a clarity call, and all details are saved in the CRM. Automated follow-ups and a seamless pipeline replaced the chaos.
Belinda Paris
Career Coach
Helping professionals navigate career transitions and secure high-level positions.
The Transformation
Belinda was struggling with a clunky, manual scheduling process and scattered client data. Her brand didn't reflect her true expertise, making it difficult to justify premium pricing to high-level executives.
We built a frictionless, automated booking flow and centralized CRM. Her premium brand positioning now perfectly matches her expertise and converts highly.
Karim Boktor
Founder of the Boktor Method
Scaling a unique methodology for rapid personal and professional transformation.
The Transformation
Karim was dealing with unreliable tech contractors, poor quality design work, and constant tech headaches. He needed a reliable partner to build a robust backend.
We provided reliable, high-quality execution that resulted in smooth, predictable operations. Karim now has the peace of mind to focus purely on scaling his method.
Alex Green
Founder of Loom Consulting
Loom Consulting works with boards and executive teams to explore partnerships, shared services, mergers, and operating model change without rushing toward a predetermined answer.
The Transformation
Alex relied purely on word of mouth with no predictable lead generation. His online presence didn't match his real-world expertise, making it a struggle to scale without burning time.
We implemented a predictable acquisition system and high-ticket positioning. With automated nurture and follow-ups, his business now runs like a well-oiled machine.
View Our Work
A look at some of our clients and passion projects
Elena Shirokaya
A premium consulting brand built for an ex-private equity investor turned leadership advisor.
P.S. Client recently had a slight redesign
View ProjectBelinda Paris
A dedicated, high-converting e-book funnel designed to attract high-level executives and professionals into her coaching ecosystem.
View ProjectAlex Green
Consulting firm website focusing on partnerships, shared services, and operating model changes.
View ProjectPre-Call Page Design
A premium pre-call page that brands the consultant as an authority, provides a detailed breakdown of what to expect, and primes the prospect before they even get on the call.
View ProjectJenna Kutcher Inspired Design
A big personal brand type design.
P.S. Not an actual client of Alphally
View ProjectMarie Forleo Inspired Design
We went with a block editorial design.
P.S. Not an actual client of Alphally
View ProjectThe Process
How we take you from bootstrapped to properly built.
We map it out
We start by understanding where your business is right now and where it needs to go. Then we design the whole system (how leads come in, how they're nurtured, how clients are onboarded) mapped out properly before a single thing gets built.
We build it for you
Once the plan is agreed, we go away and build the whole thing. Site, funnels, automations, CRM - all in your branding, all connected. You don't have to find five different people to piece it together. We handle it, start to finish.
Then we disappear... NOT ;)
Once it's live, we're still in your corner. Support, guidance, updates, advice, whatever comes up, you've got us. Most of our clients have been with us since day one for exactly this reason.
Normally, you'd need all of these people.
We replace all of them, for a fraction of the cost.
Web Designer
Builds your site
$3,000 to $8,000
Brand Strategist
Visual identity and positioning
$2,000 to $5,000
Systems Strategist
Maps how your business flows
$1,500 to $4,000
Funnel Builder
Lead magnet, booking and pre-call
$1,500 to $4,000
CRM Specialist
GHL setup, pipelines, automations
$2,000 to $5,000
Copywriter
Emails, sequences and page copy
$1,000 to $3,000
Email Marketer
Nurture sequences and campaigns
$500 to $2,000
Automation Specialist
Workflows and tool connections
$500 to $2,000
VA (ongoing)
Admin, CRM updates, follow-ups
$800 to $2k / mo
Total if hired separately: $13,000 to $33,000+ one-time,
plus $800 to $2,000 per month ongoing
Alphally
All of the above, designed, built and all done-for-you.
One platform. One team. A fraction of the cost.
In your branding. Connected. Running from day one.
Your Business Outgrew
Your Infrastructure
What's Happening Now
Brand gaining attention - but website doesn't reflect your level
Leads coming in - but your booking process is scattered
Referrals happening - but you're chasing follow-ups manually
Revenue growing - but you're stuck in the details
After Alphally
Brand finally matches your premium positioning
Leads convert faster through streamlined booking
Referrals multiply through automated nurture
You focus on coaching while systems run themselves
What Our Clients See
Typical improvements we work to achieve when we replace duct-taped systems with proper infrastructure.
Calculate Your ROI
See how much time and money you could save, and how much your revenue could grow.
Your Current Metrics
Your Potential Growth
Extra Revenue (Monthly)
Based on 30% relative conversion increase
+$4,500
Software Savings (Monthly)
Consolidating tools into one platform
+$400
Total Value Added Per Month
$4,900
Sound familiar?
If you're an established coach, this probably feels all too real.
Website Shame
You hesitate before sending people your website - because you know it doesn't represent you.
Price Mismatch
Your brand doesn't match the price you want to charge - it's holding you back.
Manual Chaos
Clients still need manual reminders and explanations for every little thing.
Referral Drought
Referrals are inconsistent - even when clients are genuinely happy with your work.
Duct-Tape Backend
Your business feels duct-taped together behind the scenes - barely holding.
The Real Issue
You don't have a motivation problem. You have a clarity and trust problem.
Most agencies won't
tell you this.
Piecing together a premium business infrastructure usually costs a fortune and takes months. Here is what you'd typically pay:
Premium Website
Just for the design and build, no backend included.
Backend Setup
CRM, automations, and booking system configuration.
Lead Magnet Funnel
Landing pages, email sequences, and integration.
You only invest in what you need
With our bundled services, you're expected to pay 10x less than you would have to in the market for a piecemeal approach.
On a call, we will walk you through what suits you and your situation the best. On average, you can expect a range of:
A 14-day transformation
Here's exactly what happens from day one to day 14.
Days 1-2: Deep Dive Discovery
We meet with you to understand your coaching model, your ideal client, your current bottlenecks, and your business goals. We audit your existing systems to find the gaps.
Why this matters: No two coaches are the same. We tailor everything to your specific needs.
Days 3-7: Build & Design
While you continue coaching, we're building. New website. Booking system. Email automation. Client portal. Payment processing. Everything runs in parallel so you get it all at once - not in pieces over 6 months.
Why this matters: A piecemeal approach means inconsistency. You get one integrated system that works together.
Days 8-12: Testing & Training
We test everything. You learn how to use it. We document your processes. We make sure your team (if you have one) understands how to operate the new system.
Why this matters: A beautiful system is useless if you don't know how to use it. We make sure you're confident day one.
Day 14: Launch
Your new brand goes live. Your system is live. Your new booking flow is live. Everything. You wake up on day 14 with a completely different business infrastructure.
Why this matters: This isn't a rebuild project. This is a business transformation that happens in two weeks.
Why this is different:
Speed: 14 days, not 6 months. We move fast because we know exactly what works.
Integration: One system, not five. Everything talks to everything else.
Done-for-you: We build it. We install it. We train you. You focus on coaching.
Let's make sure we're a fit
This is for you if:
- You're an established coach (not a beginner)
- You want to attract clients through content and referrals
- You're tired of operational chaos
- You want your brand to finally match your level
This is not for:
- Beginners just starting out
- DIYers who want templates
- Those looking for quick fixes
Only accepting 4 new coaches per month